Optimize your Job Search with Quora
Increasingly, Employers and recruiters are seeking more creative ways to find and attract potential employees to a position. LinkedIn Answers and sites like Quora are a valuable way for jobseekers and would-be thought leaders to show their expertise, connect with execs at target companies, and build a rapport with experts in their field.
Expert Aliza Sherman shows how Quora can help with self-branding in a way that is not self-promotional. Sherman emphasizes using Quora for positions in tech or social media but will likely be more widely used in other industries over time and as popularity grows.
Quora also allows you to set up an account and fill out a bio which is important for the potential employer who may be trying to contact you. Inviting your network sets up an automatic following on Quora to emphasize your expertise and thought leadership. Also, Quora allows you to follow execs for target companies and trending topics to join in on the conversation and interact with those potential employers you are most interested in.
The most important word of advice for using Quora on your job hunt is to “Comment thoughtfully”–content is king, after all. Remember that your comment cannot be deleted, so answer the question asked, don’t self-promote, add some value to the conversation, and be authentic.
