2MinutesWith BRIAN SOLIS

On their weekend radio show 2minutes&more, Betsy Berkhemer-Credaire and Renee Fraser interview Brian Solis, social media expert and author of Engage. Don’t worry if you haven’t jumped on the social media bandwagon yet, during the interview he’ll provide guidelines on how to get started and “engage” your audience. Check out his website.

Betsy and Renee also offer 10 Tips in 2 Minutes for starting your own online business. Thanks to the internet you no longer need to be a big company to compete for business, but you do have to learn how to “engage” in the online conversations happening about your brand, your business, your products and services and, most importantly, your customers. Social media gives you the opportunity to track brands and customers easier than ever before. Think of it as the accelerated version of traditional referrals.

Here are the links to the Brian Solis interview segments:

Segment 1

Segment 2